Updated on September 22, 2022
Rent Responsibly is the community building and education platform for local short-term rental alliances. Our tools and alliance management services equip local leaders to build successful, self-sustaining organizations of short-term rental hosts, managers, and all other stakeholders. We make it easy for leaders and members to connect, collaborate, solve common challenges, advocate for themselves, steward their communities, and rent responsibly.
The Marketing Specialist will play a central role in the effectiveness and ultimate success of Rent Responsibly by owning the quality of our brand with a sharp focus on brand content across all public-facing channels and platforms.
The Marketing Specialist will report to the COO. This position will start in September/October.
Primary Duties:
- Own the quality control of all Rent Responsibly brand design, copy, and voice
- Manage the graphic design of all brand materials, including RentResponsibly.org, event assets, social media assets, print materials, swag, and advertising
- Contribute to the design and content of our custom software platform
- Write marketing copy and design assets for Rent Responsibly’s website, social media, campaigns, advertisements, events, and email campaigns
- Write marketing copy for Rent Responsibly’s managed alliance websites and provide strategic design and copy editing support for alliance social media, campaigns, advertisements, events, and email campaigns
- Copy edit and proof all public-facing content for voice, style, and proper grammar
- Create short- and long-form videos for use across a variety of channels
- Collaborate with the Marketing Manager to guide A/B testing of ads and campaigns
- Manage and optimize RentResponsibly.org and other web communication platforms
- Manage and contribute to the content development process, including sourcing subjects, identifying new content needed, and distributing new and evergreen content
- Develop and implement social media content plans that are consistent with the company’s brand identity and engage with social media followers
Secondary Duties:
- Support PR and thought leadership, including building relationships with media contacts and identifying opportunities for interviews, guest articles, and other third-party content
- Contribute to special projects, such as pilots and surveys
- Coordinate with partner organizations
Qualities and Qualifications:
- You’ve worked 5+ years in marketing.
- You have broad experience in all areas of marketing with deep experience in branding, graphic design, writing, and copy editing. You are fluent in how design and copy work together, and you’re well versed in the technical aspects of digital and print design.
- You have moderate experience in video creation.
- You’re comfortable working with startups and small, fast-moving, collaborative teams, and you’re excited about building this role as we grow.
- Your communication and presentation skills are impeccable. You know how to tell a brand story well and make complex or dry topics easily understandable and interesting to different audiences.
- You have supreme attention to detail, but you don’t wallow in the weeds. You can see the big picture and execute the details.
- You don’t shy away from making processes more efficient or creating new processes from scratch when needed.
- You love hitting Post or Send and marking things off your to-do list.
- Everything checked off your list meets your high standards of quality, and you’re great at being the quality control gatekeeper for all public-facing brand elements.
- You know how to set deadlines and project milestones for yourself, and you don’t mind gently nudging others to meet theirs, too, especially for processes you own.
- You are adept at managing your time. You can juggle projects and shuffle priorities flexibly. You are versed in saying “Yes, but” or “No, but” to new requests.
- You think two and three steps ahead with strategy and tact.
Bonus Points:
- Experience in the short-term and vacation rental industry
- WordPress website management experience
- Elegant Themes Divi experience
What It’s Like to Work for Rent Responsibly
Rent Responsibly is a 100% remote team. We collaborate daily through Slack, Zoom, Google Workspace, and Airtable. We don’t measure our days from 9 a.m. to 5 p.m. but through productivity and execution. Our teammates must be self-directed and have (or be able to create) the ideal remote work environment for themselves.
We are a small but nimble and enthusiastic team, so those who are willing to jump in with both feet on team projects, wear multiple hats, and then switch those hats on the fly will be happiest here. We invest in our teammates’ growth, too, including professional development resources, ample opportunities to take on higher roles as the company grows, and space to pursue entrepreneurial endeavors.
Benefits:
- Salary commensurate with skills and experience (Estimated range: $60,000 – $80,000/year)
- QSEHRA healthcare premium reimbursements:
- Up to $920.83/month for families / Total: $11,050/year
- Up to $454.16/month for single employees / Total: $5,450/year
- Paid holidays
- Unlimited vacation days + first Friday of each month off
- Monthly phone/Wi-Fi stipend: $70
- Monthly wellness stipend: $35
- Office setup budget of $1,500 for a company computer and/or external monitors
- Work from anywhere in the US
- Travel to fun destinations and conferences
- Flex Fridays: No internal meetings on Fridays, so you can spend your day getting sh*t done any way you like.
- Flex Weeks: Select weeks throughout the year dedicated to tackling the important stuff that doesn’t always make it into a day-to-day schedule, such as deep work projects, professional development, and other things that require uninterrupted focus and flexibility.
- Professional development, including courses, classes, books, etc.
To Apply:
Send an email to our COO at hiring@rentresponsibly.org sharing why your experience, skills and qualities make you a good fit for this role, tell us what you like most about our mission, and include links to three things you have produced that showcase your skills. Please also attach your resume. Form letters and those that do not follow these instructions will be ignored, but all genuine applicants will receive a response.
Rent Responsibly is an Equal Opportunity Employer
We believe in tables where everyone has a seat and a voice. That starts with us.
Rent Responsibly is proud to be an equal opportunity workplace, and we encourage people of all backgrounds to apply. Your race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression do not matter to us, only your merit, passion, and kindness.
•••